When you write about gear long enough, you learn to take with a grain of salt the “excitement” that comes with each new product release. Being exuberant, elated, or otherwise stoked about a new piece of gear is, after all, a marketer’s job. And so, despite the regular churn of truly innovative products and technological advancements that the fly fishing industry produces, you develop a habit of reading past the ad speak and relying on your own impressions.
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